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To become the leading bag brand in the world, we will rededicate ourselves to do what we have done so well for the last 60 years: to produce innovative and technologically superior bags of the highest possible quality. We are proud of the widely recognized talent of our designers, our unceasing dedication to performance, convenience, endurance and user-friendly functionality. We will continue to create bags to fit into every kind of lifestyle--bags that people love to own and use. At the same time, we will be taking on new challenges under an ambitious plan for a significant growth and diversification.

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The world around us has advanced from an "Era of Growth" over the last five decades to an "Era of Maturity." With this change, we have strengthened our superior position in the industry using our unparalleled marketing power and taking full advantage of our competitive edge in sales, production, and other areas. Going forward, we will continue to develop and concentrate our many assets toward an "Era of Bountiful Harvest" for the near future.
With a pledge to abide to the three ideals expressed in our corporate logo—Globalism, Infinity, and Harmony—we have just embarked on our "Second Business Inauguration" plan. In the years to come, we will aggressively establish a flexible corporate structure to enable us to propose optimal solutions that meet the changing lifestyles of users. We will continue to give the world new vision and new value based our distinct sense of design and the know-how we have developed since our founding in 1940.
Our mission has always been to inspire our customers—and to contribute to society—by supplying outstanding bag designs that become companions for life's adventures. We believe that this mission makes up the vital part of our corporate philosophy and Corporate Social Responsibility (CSR).
We will share our vision among all corporate members, maintain our role as the leader in our industry, and strive to continue growing toward an even brighter and more prosperous future.